Quick Answer: Should My Business Name Be My Name?

What is the difference between trading name and business name?

A ‘trading name’ refers to an unregistered name that businesses could use before the introduction of the National Business Names Register on 28 May 2012.

A trading name is not a registered business name.

If you wish to continue using a trading name, you need to register it as a business name..

How long is too long for a business name?

Aim for a maximum 7 characters. Vs. Brandiazana (long, hard to comprehend and remember). If your name is a keyword name, you can have a longer name, as people are familiar with the words and therefore can type them faster, but keep it to 15 characters max.

Does a business name matter?

It’s not. Keep your company name short and simple. Crowdsource your potential name and see what friends, family, and associates think.

Does my business name have to be unique?

If you are satisfied that the name you want to use is unique within your industry, then you should feel pretty safe about using it. However, if you have found evidence that there may be another business that is already using your business name, or a very similar name, then you should be careful.

What should you not name your business?

Choosing a Business Name? Avoid These 8 MistakesPicking a business name that limits business growth. … Choosing a name that’s too general. … Using unusual spellings of common words. … Using a business name that’s too long, difficult to understand, or hard to spell or pronounce. … Failing to test the name in online searches.More items…•

Can I use a different name for my business?

If a business owner wants to operate under a different name other than the company’s legal name, they can use a trade name instead. … If you want to operate under a different name than your legal business name, register a trade name for your company. Every state and county has different rules for registering a DBA.

How do I name my small business?

10 Tips for Naming Your Startup or Small BusinessThink about what you want your business name to convey. … Brainstorm to identify name possibilities. … Keep the name short, simple, and easy to write and remember. … Avoid names that are too narrow or too literal. … Avoid decisions by a committee but do “test” your company name with others. … Avoid plain words.More items…

What happens if someone trademarks your business name?

If someone uses your name, simply showing proof that you’ve trademarked the name could be enough to convince a business to choose something else. Most importantly, if you must go to court, you’ll have legal proof that you registered the name. However, you don’t have to trademark your business name to protect it.

Can you sue someone for using your business name?

Trademark. Trademarking your business name gives you more protection than just registering it. Once you’ve trademarked it, you can sue anyone who infringes on it. Even a name that’s not identical can infringe if it’s close enough to confuse your customers.

Should I name my business after myself?

According to Alexandra Watkins, founder of Eat My Words, a company that creates brand names for clients, you should not name your business after yourself. … They just aren’t memorable, imaginative names.

How do I get a catchy business name?

You can use the keywords in your business name Here are a few other naming options to consider:Include the names of the company founders.Use a single word.Change, add, or remove letters from keywords.Combine two or more words.Use a metaphor.Create an acronym.